Earlier this year, Facebook introduced a new feature called Place Tips and many businesses in New York including The Metropolitan Museum of Art, Dominique Ansel Bakery, and Brooklyn Bowl have been testing the feature since the announcement. Read More »The Fine Print on Facebook’s Free Beacons
Google unveiled the Eddystone™ protocol on July 14th and rolled out a new suite of features that would help developers build apps using this technology. Mobiquity Networks is excited to announce that its beacon network hardware is already Eddystone™ compatible and will embrace the benefits and capabilities offered by the Eddystone™ protocol throughout its platform.Read More »Mobiquity Networks Is Fully Compatible with Google’s Eddystone™
Beacons have taken the retail world by storm over the past couple years. Half of the top 100 retailers in the U.S. tested beacons in 2014 and they are expected to be in one-third of their store locations by the end of this year. Read More »Why Beacon Networks Are The Future Of Retail (And How To Cash In)
The demise of shopping malls has been widely discussed over the past few years. But it is not that shopping malls are dying, it’s that consumer shopping behavior is shifting, creating a need for shopping malls to evolve. Read More »How Malls are Using Data & Technology to Improve the Shopping Experience
GARDEN CITY, N.Y., Feb. 2, 2015 (GLOBE NEWSWIRE) Mobiquity Technologies, Inc. (MOBQ) (“Mobiquity” or “the Company”), parent company of Mobiquity Networks, which is attempting to… Read More »Mobiquity Technologies, Parent Company of Mobiquity Networks, Names Thomas M. Arnost Executive Chairman
GARDEN CITY, N.Y., Jan. 12, 2015 (GLOBE NEWSWIRE) Mobiquity Technologies, Inc. (MOBQ) (“Mobiquity” or “the Company”), which has created a leading national location-based mobile advertising… Read More »Mobiquity Technologies to Present at L2 Clicks and Mortar Clinic
By Jim Meckley, Chief Marketing Officer of Mobiquity Networks The first thing to know about beacons is that they are direct marketing tools to reach… Read More »Beacons Beckon – Reach Shoppers Locally With a Mobile Moment
By Michael Trepeta, Co-CEO of Mobiquity Networks The naysayers will tell you that consumers download mobile applications, only to use many of them a few… Read More »Regaining Consumer Attention for Retailer Apps Through Beacon Marketing
By Jeff Hasen, Chief Marketing Officer and Author Merriam-Webster describes a beacon as “a strong light that can be seen from far away and that… Read More »Shining A Light On Beacon Misconceptions
By Chuck Martin, Editor of the mCommerce Daily at MediaPost and writes the daily MobileShopTalk. Even though retailers have been talking about and testing beacons… Read More »Beacons Score: Results Start to Come In